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The Marketing Manager will be responsible for developing and executing strategic marketing plans for their assigned counter brands, driving brand growth, and increasing market share.
-品牌策略制定： 根據全球品牌方針，設計符合台灣市場需求的品牌策略，並進一步制定年度行銷計劃。-產品開發與管理： 通過市場與消費者調查，策劃和推動新產品計劃，需與原廠及跨部門進行協調與合作。-廣告宣傳規劃與執行： 覆蓋線上與線下的溝通策略與效果分析。-其他專案活動的規劃與推動。
This role will report to Marketing Manager and handle Ready To Drink category in Taiwan.
Act as a business partner to Marketing & Sales Manager to plan and ensure profit and business growth supporting the market demand creation.
Our client, a global leader in the pharmaceutical industry, is seeking a Senior Product Manager for their immunology portfolio, focusing on innovative biologic treatments for COPD. Recently, their leading biologic was approved by the FDA as the first biologic for patients with inadequately controlled COPD and an eosinophilic phenotype, showing significant reductions in exacerbations and improvements in lung function.
The Marketing Director role report to Managing Director and lead a dynamic marketing team and handle all the categories across all channels in Taiwan.
As the Brand Strategy Manager, the role will be responsible for driving brand awareness and positioning of assigned products in key markets. This role requires a blend of creative brand-building expertise and data-driven performance marketing, ensuring alignment with business goals and market trends.
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