Save Job Back to Search Job Description Summary Similar JobsOpportunity to lead marketing efforts across Asia for a rapidly growing BU.With a broad product line-up including Ethernet, Storage, Wi-Fi, MoCA, and G.hn.About Our ClientThis opportunity is with a mature organization in the IC fabless industry, known for its innovative engineering solutions and commitment to delivering high-quality products. The company operates globally and values expertise in both product development and market strategies.Job DescriptionLead regional marketing efforts to drive revenue across APAC.Collaborate with sales and corporate marketing to expand market share in Ethernet, Storage, Wi-Fi, MoCA, and G.hn product segments.Work with local sales and channel partners to build and manage opportunity funnels that support long-term growth.Develop strategic customer insights and strengthen relationships with key decision-makers.Partner with corporate marketing to define product roadmaps tailored to regional market needs.Coordinate with Applications Engineering and Marcom to develop tools and documentation that enhance product value.Support sales enablement through product training and execution of product line strategies.Drive design wins and manage associated revenue forecasts.Lead product launch initiatives including positioning, collateral, and presentations.Analyze regional market trends and competitive dynamics to inform product strategies.Contribute to monthly and quarterly financial and supply forecasts.Support field teams in achieving quarterly revenue targets with major accounts.The Successful ApplicantStrong knowledge of Ethernet, Storage, Wi-Fi, MoCA, and G.hn technologies.Experience in driving mass-market products through channel partners.Ability to analyze regional market dynamics and product performance.Proven cross-functional leadership and influence without formal authority.Background in Ethernet switches, gateways, servers, storage, and industrial applications.Strong organizational, leadership, and project management skills.Excellent communication skills in English (written, verbal, and presentation).Bachelor's degree in Electrical Engineering or related field + 11 years of experience, or Master's + 9 years, or Ph.D. + 6 years.Willingness to travel domestically and internationally as needed.What's on OfferRegional Ownership with Strategic InfluenceThis role offers full marketing ownership across Asia for a high-growth connectivity and storage product portfolio. You'll have the opportunity to shape go-to-market strategies, drive design wins, and influence product roadmaps that directly impact revenue and customer success across key markets.Broad Technology Exposure & Market LeadershipThe position covers a diverse range of technologies-Ethernet, Storage, Wi-Fi, MoCA, and G.hn-used in both consumer and industrial applications. It's ideal for professionals seeking to expand their footprint in the connectivity space while working closely with top-tier customers, partners, and cross-functional teams to deliver market-leading solutions.ContactEddie ChienQuote job refJN-082025-6818527Phone number+886 2 8729 8260Job summaryJob functionEngineering & ManufacturingSpecialisationProject / Programme ManagementWhat is your area of specialisation?SemiconductorsLocationHsinchu CityContract TypePermanentConsultant nameEddie ChienConsultant phone+886 2 8729 8260Job ReferenceJN-082025-6818527Work from HomeWork from Home or Hybrid