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Marketing Lead - Food Serivce

新北市 全職 NTD2,500,000 - NTD3,300,000 年薪 查看職務說明
The Marketing Lead will be responsible for shaping and executing the overall marketing strategy for a leading food solutions business in Taiwan. The position plays a critical role in translating business objectives into impactful marketing initiatives while leading a high-performing team and fostering cross-functional collaboration.
  • Stable business with harmonious working environment
  • Market leader with proud of the brand

關於我們的客戶

Our client is a leading global foodservice solutions provider serving professional chefs, restaurants, hotels, and catering operators. They are now looking for a sophisticated Marketing Lead to shapre their marketing strategy in Taiwan.

職務說明

  • Develop and execute comprehensive marketing strategies and annual business plans aligned with regional priorities and local market opportunities.
  • Drive sustainable category growth, strengthen brand equity, and expand market share through effective portfolio and channel strategies.
  • Identify growth opportunities and translate market trends into actionable business initiatives.
  • Lead portfolio strategy, product lifecycle management, and innovation pipelines.
  • Ensure successful execution of new product launches and business initiatives from concept through commercialization.
  • Drive customer relevance and differentiation through strong product propositions and market-focused innovation.
  • Establish and maintain strong relationships with agencies, media partners, industry associations, key customers, and strategic partners.
  • Represent the organization within relevant industry forums and business networks.
  • Lead the development and execution of integrated marketing campaigns across multiple channels.
  • Accelerate digital marketing capabilities, leveraging data and technology to enhance customer engagement and campaign effectiveness.
  • Build organizational capabilities to support long-term business growth.

理想的應徵者

  • 10+ years of progressive marketing experience, including leadership positions within FMCG, foodservice, hospitality, or related industries.
  • Familiar with Food service channels including HORECA, chain restaurants as well as distributor management
  • Strong track record in developing and executing strategic marketing plans that deliver measurable business results.
  • Deep expertise in digital marketing, customer engagement, and data-driven marketing approaches.
  • Strong understanding of Taiwan's foodservice landscape, customer behaviors, and market dynamics.
  • Proven ability to lead and develop teams while influencing stakeholders across a matrix organization.
  • Strong commercial acumen, analytical capabilities, and project management skills.
  • Excellent communication, presentation, and stakeholder management skills.
  • Fluent in both Mandarin and English.

福利待遇

  • Competitive salary package and benefits
  • Strong ownership of marketing strategy in Taiwan
  • Collaborative and supportive company culture
聯絡
Ivan Mo
職務編號
JN-102026-7124410
手機號
+886 2 8729 8248

職務概要

職務類別
行銷企劃
子類別
行銷企劃總監/副總裁
產業
快速消費品(FMCG)
地區
新北市
合約類型
全職
招募顧問名稱
Ivan Mo
招募顧問電話
+886 2 8729 8248
職務編號
JN-102026-7124410

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