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Our client is seeking a highly skilled Quality Manager who specializing in Customer Quality or Design Quality in Semiconductor industry. This role is crucial in ensuring that the design processes and final products meet customer requirements and industry standards. The successful candidate will bridge the gap between design, production, and customer needs, ensuring that quality is integrated into all stages of product development and delivery.
-品牌策略制定: 根據全球品牌方針,設計符合台灣市場需求的品牌策略,並進一步制定年度行銷計劃。-產品開發與管理: 通過市場與消費者調查,策劃和推動新產品計劃,需與原廠及跨部門進行協調與合作。-廣告宣傳規劃與執行: 覆蓋線上與線下的溝通策略與效果分析。-其他專案活動的規劃與推動。
品牌策略規劃:制定和執行2-3個品牌的市場策略和年度計劃,提升品牌知名度和市場份額。分析品牌定位,根據市場變化及競爭情況制定差異化策略。市場行銷活動:策劃和管理品牌推廣活動,包含線上和線下活動,增強品牌影響力。協調跨部門資源,確保行銷活動順利進行並達成KPI。品牌表現監控及分析:
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