儲存工作 返回搜尋 職務說明 概要 類似職務Market leader and proud of the GroupPromising career opportunities關於我們的客戶Our client is a leading multinational organization with a portfolio of iconic global brands and a strong presence across retail, e-commerce, and professional channels. They are now looking for a Trade Marketing Manager to maintain strong relationship with Department Stores.職務說明Lead the development and execution of annual and quarterly omnichannel (Online + Offline) promotional and marketing strategies across all brands.Integrate promotional campaigns across department store counters, retail channels, and e-commerce platforms to ensure consistency in brand messaging, promotional offers, and visual presentation.Evaluate and optimize marketing budget allocation across multiple channels to maximize business performance and efficiency.Develop and implement annual Trade Marketing strategies and activation plans for key department store promotional periods, including Anniversary Sales, Mother's Day Campaigns, Mid-Year Sales, and other major retail events.Design competitive and market-relevant channel-exclusive promotional bundles and Gift-With-Purchase (GWP) programs to drive store traffic, conversion, and average transaction value.Manage promotional budgets, evaluate campaign ROI, and continuously optimize spending and resource allocation based on retail performance data and business insights.Build, maintain, and strengthen strategic partnerships with key stakeholders across department store organizations, including leasing teams, headquarters management, floor managers, and department supervisors.Develop customized marketing initiatives and exclusive brand activations tailored to the customer profiles and positioning of different department store groups, creating mutually beneficial business opportunities.理想的應徵者5+ years solid trade marketing experience in beauty, lifestyle, home applicance categoriesFamiliar with Department stores with proven track record in planning and executing department store marketing campaigns and promotional programs.Well-established relationships with major department store groups in Taiwan, with a strong network among leasing, merchandising, and store management decision-makers.Exceptional interpersonal, communication, and stakeholder management abilities.Strong commercial acumen and negotiation skills, with the ability to secure high-value resources and favorable business terms in complex and high-pressure environments.Resourceful, resilient, and highly effective in managing senior-level external partnerships.Demonstrated ability to manage multiple campaigns, promotional calendars, and stakeholder groups simultaneously.Excellent project management, prioritization, organizational, and cross-functional collaboration skills.Proven capability to drive execution through effective coordination of internal and external resources.Strong analytical skills with the ability to interpret retail sales data, market trends, and competitor activities.Capable of transforming business insights into actionable promotional strategies, negotiation leverage, and growth opportunities.福利待遇Competitive salary package and benefitsStrong ownership of trade marketing strategy in TaiwanPromising career development聯絡Ivan Mo職務編號JN-092026-7114002手機號+886 2 8729 8248職務概要職務類別行銷企劃子類別通路行銷產業快速消費品(FMCG)地區台北市合約類型全職招募顧問名稱Ivan Mo招募顧問電話+886 2 8729 8248職務編號JN-092026-7114002
