Brand Head

Taipei City Permanent NTD3,000,000 - NTD3,500,000 per year View Job Description
The Brand Head will lead the overall strategy, operations, and growth of a premium skincare brand in Taiwan. This role is responsible for driving brand equity, market share, and profitability while ensuring an exceptional consumer experience.
  • Strong ownership of brand strategy
  • Chance to lead a sizable team including sales and marketing function

About Our Client

Our client is a leading beauty group with strong innovation and diversified product portfolio. With a heritage rooted in harmonizing science and nature, they deliver premium products that celebrate holistic beauty and well-being. They are now looking for a Brand Head for one of their key brands in Taiwan.

Job Description

  • Develop and execute the brand's business strategy aligned with global vision and local market dynamics.
  • Identify growth opportunities and lead market expansion initiatives
  • Ensure consistent brand positioning and storytelling across all touchpoints.
  • Drive innovation in product launches, campaigns, and consumer engagement.
  • Own full P&L responsibility for Taiwan market.
  • Set annual budgets, sales targets, and monitor performance against KPIs.
  • Lead integrated marketing strategies (digital, social, PR, influencer, retail).
  • Build strong consumer loyalty through premium experiences and CRM programs.
  • Recruit, develop, and inspire a high-performing team.

The Successful Applicant

  • 12+ years experience brand management or marketing management in beauty, luxury or FMCG industries
  • Solid people leadership experience and able to motivate team members
  • Proven track record in brand building, P&L management, and market growth.
  • Growth mindset with strategic thinking, high learning agility as well as flexibility and embrace new changes
  • Strong understanding of Taiwan's beauty and skincare market is a big plus
  • Exceptional leadership, communication, and stakeholder management skills.
  • Strong communication and interpersonal skills in both English and Mandarin

What's on Offer

  • Competitive salary package and benefits
  • Opportunities for professional growth within a large organisation
  • Strong ownership of brand strategy
  • Collaborative and supportive company culture
Contact
Ivan Mo
Quote job ref
JN-122025-6896781
Phone number
+886 2 8729 8248

Job summary

Job function
Marketing
Specialisation
Marketing/Director/VP
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Taipei City
Contract Type
Permanent
Consultant name
Ivan Mo
Consultant phone
+886 2 8729 8248
Job Reference
JN-122025-6896781

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.