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Marketing Manager - Luxury industry

Taipei City Permanent NTD2,500,000 - NTD3,000,000 per year View Job Description
The Marketing Manager is responsible for developing and executing integrated marketing strategies that enhance brand desirability, strengthen client engagement, and support sustainable business growth.
  • Proud of the brand itself
  • Strong brand awareness with great heritage

About Our Client

Our client is one of the world's most prestigious luxury brands, recognized for its timeless elegance, exceptional craftsmanship, and enduring influence on global luxury culture. They are now looking for a Marketing Manager to shape their marketing strategy in Taiwan.

Job Description

  • Develop and execute annual marketing plans aligned with business objectives and brand priorities.
  • Translate global marketing strategies into locally relevant initiatives while maintaining brand consistency and exclusivity.
  • Drive brand awareness, customer acquisition, engagement, and loyalty through integrated marketing programs.
  • Develop and implement client engagement strategies designed to strengthen customer loyalty and lifetime value.
  • Partner closely with retail leadership and frontline teams to identify, cultivate, and retain high-value clients.
  • Leverage CRM insights and customer analytics to optimize recruitment, retention, and reactivation initiatives.
  • Lead the development and execution of tailored relationship marketing strategies for top-tier and VVIP clients.
  • Create highly personalized customer journeys, including exclusive access programs, private appointments, curated experiences, and customized communications.
  • Plan and execute invitation-only events, private previews, intimate client dinners, and bespoke experiences designed to strengthen relationships with the brand's most valuable clients.
  • Partner closely with retail teams and senior management to identify opportunities for VVIP cultivation and engagement.
  • Manage marketing budgets and ensure effective allocation of resources.
  • Monitor campaign performance and deliver regular reporting and business reviews.

The Successful Applicant

  • 12+ years solid marketing experience in luxury, watch & jewellery, beauty or premium related industries
  • Strategic and visionary team leader with strong influencing as well as stakeholder's management
  • Sophisticated with strong sense of quality lifestyle like Art & Culture, fine dining restaurants, etc
  • Strong communication and interpersonal skills in both English and Mandarin
  • Proven experience managing High-Net-Worth (HNW) client engagement programs
  • High learning agility and flexibility to embrace new changes
  • Well-rounded personality to collaborate with different stakeholders internally and externally



What's on Offer

  • Competitive salary package and benefits
  • High exposure and involve high level decision making
  • Promising career development within the organisation
  • Strong business momentum with opportunity to grow
Contact
Ivan Mo
Quote job ref
JN-112026-7138611
Phone number
+886 2 8729 8248

Job summary

Job function
Marketing
Specialisation
Marketing/Director/VP
What is your area of specialisation?
Retail
Location
Taipei City
Contract Type
Permanent
Consultant name
Ivan Mo
Consultant phone
+886 2 8729 8248
Job Reference
JN-112026-7138611

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.