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Marketing & EC Manager - Fashion Industry

台北市 全職 NTD1,800,000 - NTD2,200,000 年薪 查看職務說明
The Marketing & EC Manager is responsible for leading the strategic planning, localization, and execution of integrated marketing, communications, CRM, and digital commerce initiatives across a portfolio of brands.
  • Great chance for handling multiple categories
  • Clear company vision with harmonious working environment

關於我們的客戶

Our client is a well-established international brand management and distribution organization with a strong presence across Asia. They are now looking for a Marketing & EC Manager to oversee all of their portfolio in Taiwan.

職務說明

  • Develop and execute comprehensive marketing strategies and initiatives aligned with global direction while addressing local market needs.
  • Lead annual marketing planning, including public relations, events, advertising, social media, customer engagement, and digital activities.
  • Partner closely with regional and global stakeholders, senior leadership, and local business teams to ensure alignment of marketing priorities with business objectives.
  • Lead communication strategies across earned, owned, and paid media channels to maximize visibility and brand reputation.
  • Oversee content development, media engagement, interviews, editorial placements, events, and partnership initiatives.
  • Build and maintain strong relationships with media, influencers, opinion leaders, and strategic partners.
  • Lead and optimize digital commerce performance across owned and third-party online platforms.
  • Develop and implement digital marketing strategies, including search, content, social media, influencer engagement, and performance marketing initiatives.
  • Identify emerging digital trends, platforms, and technologies that can support business growth and enhance customer experience.
  • Manage online sales performance and collaborate with internal and external partners to maximize commercial results.

理想的應徵者

  • 8+ years of experience in marketing, communications, digital marketing, and/or e-commerce, with progressive leadership responsibilities.
  • Proven track record of developing and executing integrated marketing strategies that drive business growth.
  • Strong experience in media relations, public relations, and stakeholder management.
  • Solid understanding of CRM, customer lifecycle management, and data-driven marketing.
  • Hands-on experience with digital marketing channels, social media platforms, and e-commerce operations.
  • Familiarity with third-party e-commerce marketplaces and online retail ecosystems is an advantage.
  • Excellent communication, presentation, and interpersonal skills in both English and Mandarin
  • Strong analytical mindset with the ability to translate data into actionable business insights.
  • Demonstrated ability to lead, coach, and develop high-performing teams.
  • Experience working in matrixed and international organizations with multiple stakeholders.
  • Ability to thrive in a dynamic, fast-paced, and complex business environment.

福利待遇

  • Clear company vision with harmonious working environment
  • Chance for handling multiple categories with a lot of learning
  • Collaborative and supportive company culture
聯絡
Ivan Mo
職務編號
JN-112026-7139250
手機號
+886 2 8729 8248

職務概要

職務類別
行銷企劃
子類別
營銷傳播
產業
零售
地區
台北市
合約類型
全職
招募顧問名稱
Ivan Mo
招募顧問電話
+886 2 8729 8248
職務編號
JN-112026-7139250

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