Save Job Back to Search Job Description Summary Similar JobsGreat company and proud of the brandStrong and diversified product portfolio with great qualityAbout Our ClientOur client is one of the world's largest and most respected consumer goods companies with diversified product portfolio. They have a clear vision and purpose with strong commitment to human being. They are now looking for a Head of Trade Marketing to develop its trade marketing strategy in Taiwan.Job DescriptionDevelop and lead the company's trade marketing strategy aligned with overall business objectives and brand priorities.Translate brand and portfolio strategies into channel-specific activation plans that drive shopper conversion and category growth.Identify market trends, shopper insights, customer dynamics, and competitive activities to inform commercial decision-making.Build short- and long-term commercial growth plans across modern trade, traditional trade, wholesale, e-commerce, and emerging channels.Partner closely with Key Account Managers and Sales Leadership to develop winning customer business plans.Manage trade investment budgets to ensure optimal ROI and profitable growth.Evaluate promotional effectiveness through post-event analysis and recommend improvements.Build strong capabilities in category management, shopper marketing, data analytics, and commercial planning.Foster a culture of collaboration, accountability, innovation, and execution excellence.The Successful Applicant12+ years solid trade marketing experience in well-known MNC FMCG companiesExperience in managing large-scale trade investments and customer relationships with major retail accounts.Familiar with all channels in Taiwan including Modern Trade, General Trade as well a pharmacies channelsStrong communication and interpersonal skills in both English and MandarinSolid people management experience and demonstrated success in leading high-performing cross-functional teams.Strategic with growth mindset and able to handle categories with high complexityStrong influencing and stakeholder's managementHigh flexibility and take initiatives to drive changesWhat's on OfferCompetitive salary package and benefitsStrong ownership of trade marketing strategyCollaborative and supportive company cultureHave chance to lead a sizeable trade marketing teamContactIvan MoQuote job refJN-072026-7070473Phone number+886 2 8729 8248Job summaryJob functionMarketingSpecialisationTrade MarketingWhat is your area of specialisation?FMCG (Fast Moving Consumer Goods)LocationTaipei CityContract TypePermanentConsultant nameIvan MoConsultant phone+886 2 8729 8248Job ReferenceJN-072026-7070473
