Sr Digital Manager, Regional Rotation, Returnees are welcome
To lead key digital & brand communication strategy to drive sales forward
To join a group with longer term rotation possibility and also great job scope
Our client is a well known group with business entities across APEC, they are young, innovative and cares about their customers with care towards the mother earth. They are now looking for a strategic digital leader to take the brand transit into a more digital focused format to engage with consumers. They are very dedicated into promoting localisation with bottom up' company cultural. In here, everyone has the voice and right to say.
- Responsible for Taiwan Digital Marketing Strategy and Executions, and lead on future digital innovative transformation, under global brand and digital strategy;
- Lead on all Taiwan social communication and engagement(FB/IG/LINE and other new platform);
- Lead on O2O related shopping festival campaign, to achieve both online and offline stores sales;
- Plan, execute and follow up the local media strategy (digital, social and offline) with media agency.
- Work closely with EC team on membership program, and all owned media(APP/EDM etc.) communications.
- Coordinate global and local marketing campaigns across all paid media and owned media channels.
- Responsible for local projects, including external/in-store events, digital contests/games, content creation with KOLs/celebrities.
- At least 8 years' experience as marketer in the retail, apparel, cosmetics or FMCG industry, special expertise in digital , Social or EC marketing management.
- Good leadership and team management experience is preferred.
- Capability in English or Japanese; both spoken and written.
- Good communication skills, commercial mindset, organised, detail-oriented, self-motivated, willing to take initiative, ability of multi-tasking and good collaboration cross function.
- Miminum of two years proven leadership experience.
- Great resources and A&P budget
- A holistic view to engage and even lead the project with product and EC team
- To have career development opportunity within the group to other market
- To have local voice to be realised and you can actually see the sales coming out from it
- To work with people with same shared value and believe
- Of course- Very attractive package and benefit !