Public relationship Manager Boutique industry

台北市 全職
  • well-known brand and company
  • a rewarding career.

關於我們的客戶

One of the top luxury brands in leather goods

職務說明



  1. Brand Promotion and Image Management: Develop and execute strategies for brand promotion ensuring effective portrayal and dissemination of brand values and image across media and the public.


  2. Media Relationship Building: Foster strong relationships with various media outlets including fashion magazines, online platforms, and social media to enhance brand exposure and product promotion.


  3. Event Planning and Management: Organize and oversee brand events such as fashion shows, product launches, charitable initiatives, ensuring alignment with brand image and values.


  4. PR Material Preparation: Draft and prepare press releases, media kits, databases, brand profiles, and other PR materials for media publicity and brand promotion.


  5. Crisis Management: Proactively address and manage potential crises that might impact the brand's reputation, develop emergency PR strategies to mitigate negative effects.


  6. Social Media Management: Oversee and maintain the brand's image and reputation across various social media platforms, engage with online communities, and manage the brand's online presence.


  7. Partnership Relationships: Cultivate partnerships with relevant stakeholders such as celebrities, influencers, industry experts to drive brand collaborations and joint promotional activities.


  8. Monitoring and Reporting: Evaluate the effectiveness of PR activities, analyze data and track key performance indicators, compile reports to present PR performance and improvement recommendations to management.


  9. Regulatory Compliance: Ensure PR activities comply with relevant laws and standards, adhere to industry regulations, safeguarding the brand's image from legal risks.

理想的應徵者

  • Over 10 years working experience in marketing & PR communications for luxury products
  • Rich experience in events, media relations and media planning
  • Strong leadership skills in leading managers and senior managers
  • Reasonable marketing budget allocation to maximize the brand volume and walk-in traffic
  • Fluent English

福利待遇

  • Top tier famous brand name and big team scope
聯絡
Alicia Jao
職務編號
JN-122023-6273389
手機號
+886 2 8729 8254

職務概要

職務類別
行銷企劃
子類別
產品行銷
產業
零售
地區
台北市
合約類型
全職
招募顧問名稱
Alicia Jao
招募顧問電話
+886 2 8729 8254
職務編號
JN-122023-6273389

Michael Page的多元化與包容性

在米高蒲志,我們不僅接受差異,更為之感到自豪。我們鼓勵來自不同背景的求職者申請這個職位,並致力於建設包容及多樣化的工作場所,讓每位員工都能茁壯成長。 如果您在招募過程中需要任何支持或合理的調整,請告知我們