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Marketing Lead

Taipei City Permanent NTD2,500,000 - NTD4,000,000 per year View Job Description
This role demands a strategic mindset with strong expertise in digital marketing, recruitment marketing, and data-driven decision-making.
  • Ambitious in investing Taiwan market
  • Full of potential with promising career development

About Our Client

Our client is one of the fastest-growing companies in Taiwan. They have a start up culture with great resources to back the company up. They are now looking for a Marketing Lead to spearhead strategic initiatives aimed at attracting and retaining temporary and fixed-term staff for their business operation.

Job Description

  • Ensure timely staffing of logistics centers by meeting daily worker hiring targets based on logistics volume and shift schedules.
  • Acquisition (Marketing): Develop and execute end-to-end marketing strategies across multiple channels (e.g., job portals, Meta, Google, LINE). Monitor key performance metrics such as CPC (Cost per Click), CPA (Cost per Applicant), and CPJ (Cost per Join).
  • Conversion (Operations): Optimize the funnel from applicant to onboarding by improving conversion rates at each stage.
  • Retention (Marketing): Enhance retention KPIs such as worker frequency and applicant pool depth. When necessary, lead the planning and execution of promotional campaigns to boost engagement.



The Successful Applicant

  • 8+ years of marketing experience, including 3+ years in a leadership role, ideally within high-growth tech or e-commerce businesses.
  • Growth mindset with strong learning agility and embrace new changes
  • Demonstrated success in multi-channel marketing, including paid media, organic growth, search, social, and display advertising.
  • Proven ability to drive performance across acquisition, engagement, and funnel optimization, with a focus on sustainable, long-term growth.
  • Strong analytical skills and comfort using data to dive deep into problems and inform strategic decisions.

What's on Offer

  • Competitive salary package and benefits
  • Strong ownership of business strategy
  • Able to view a business in a high level
Contact
Ivan Mo
Quote job ref
JN-042025-6721347
Phone number
+886 2 8729 8248

Job summary

Job function
Marketing
Specialisation
Marketing/Director/VP
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Taipei City
Contract Type
Permanent
Consultant name
Ivan Mo
Consultant phone
+886 2 8729 8248
Job Reference
JN-042025-6721347

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.