Marketing Head, B2B Software, (Native English Speakers)
To drive the global marketing team and you can base in Taiwan!
To manager the team scale up to 10+ people, marketing budget is great
About Our Client
The client is a global company, providing certain B2B software services and cares about users and also experience. They require someone who is also strong in B2B software services and also agile for getting to manage the team and business in a strategic but in the meantime hands on way.
- Leads or delivers marketing efforts designed to accelerate revenue, increase renewals or build awareness through an integrated go-to-market plan aligned to the initiative, product line, and/or sales team.
- Develops integrated marketing campaigns which are comprised of lead generation, lead acceleration, awareness, and retention elements strategically planned around the stages of the customer journey. Designs and executes the strategy and communicates the effort accordingly with all levels from constituents to executives.
- Facilitates meetings and discussions with an extended team of content marketers, subject matter experts and other constituents to define the appropriate marketing channels and strategies associated with the goals of the go-to-market plan.
- Measures and reacts to success metrics, performs actionable analysis and makes data driven decisions to improve outcomes and ROI.
- Drive global marketing initiatives to be regionally messaged and relevant to ensure the right message is delivered to the target audience at the regional level.
- Executes, and may help develop, campaigns within the go-to-market plans.
- Provides recommendations to resolve complex business problems.
- May lead marketing activities across one or several campaigns.
- Responsible for operations and logistics of marketing activities, events and/or campaigns in accordance with the go-to-market plans.
The Successful Applicant
- You must have global marketing experience and also a native English speaker
- minimum of 8+ years of experience in business services/ software related fields
- Having proven people management experience
- Able to work under a dynamic environment with agile mindset
- Able to coach and lead the team in a hands on manner
What's on Offer
- Attractive salary package
- International working environment
- Came from international education background will be a great plus