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Growth Manager

Taipei City Permanent NTD1,500,000 - NTD2,500,000 per year Work from Home or Hybrid View Job Description
Successful product positioning clearly defines how a product meets target customers' needs better than competitors, creating a unique value proposition in the market.Brand management involves creating, maintaining, and improving a brand's identity to ensure it resonates with target audiences and stands out in the market.
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  • It's a fully remote role, you could have flexible working hour
  • You could work with international team in the trend market

About Our Client

My client is a decentralized platform designed for trading contracts with high leverage and low slippage, built on Ethereum and utilizing the Optimism Layer 2 solution for faster and more cost-effective transactions. my client aims to provide a secure and efficient environment for traders to speculate on the price of cryptocurrencies without the constraints of traditional financial markets.

Job Description

Strategies for User Growth1. Market Research and User Analysis

  • Understand target users' needs, behaviors, and pain points.
  • Create user personas to analyze demographics and interests.



2. Product or Service Optimization

  • Improve features and user experience based on feedback.
  • Simplify processes to reduce learning curves for users.



3. Promotion and Marketing

  • Digital Marketing: Use SEO, SEM, and social media ads to increase visibility.



4. User Conversion and Promotions

  • Offer discounts, time-limited offers, and other promotions to attract and activate users.
  • Perform A/B testing to find the most effective promotional strategies.



5. Enhancing User Engagement

  • Reward Programs: Implement points, badges, or other incentives to boost engagement.
  • Community Building: Create forums or groups to foster user interaction.

The Successful Applicant

  • Fluent in English: Strong communication skills for creating content, engaging with users, and managing crypto channels.
  • Experience with Crypto Channels: Familiar with Twitter, Telegram, and Discord for managing communities and promoting projects.
  • Web3/Crypto Experience Preferred: Prior experience in a Web3 or cryptocurrency company, or relevant marketing and social media roles in the crypto space.
  • Marketing/Social Media Skills: Experience in creating marketing strategies, managing social media accounts, and engaging with the crypto community.
  • Knowledge of Crypto and Web3: Understanding of blockchain technology, cryptocurrencies, and Web3 concepts, with experience or significant interest in the industry.

What's on Offer

Work in a flat organization with direct reporting to the Co-founder, taking on significant responsibilities and collaborating closely on strategic initiatives.

Contact
Olivia Chen
Quote job ref
JN-072024-6482619
Phone number
+886 2 8729 8244

Job summary

Job function
Marketing
Specialisation
Product Marketing
What is your area of specialisation?
Technology & Telecoms
Location
Taipei City
Contract Type
Permanent
Consultant name
Olivia Chen
Consultant phone
+886 2 8729 8244
Job Reference
JN-072024-6482619
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.