E-Commerce Manager - A Luxury Fashion Brand

Xinyi District Permanent
  • Well-established platform business with healthy and significant growth
  • Well established company structure and culture

About Our Client

Group of fashion brands including light luxury, premium luxury and kids

Job Description

1. Manage and execute all digital partnership related activities, including but not limited to: ­

  • Work closely with APAC E-Commerce Shared Service Group, Merchandising and Marketing teams in Asia region to understand business priorities and translate them into strategies that support business objectives.
  • Own and drive eCommerce Operation, supervise and optimize all eCom platforms include Brand.com Paid Media Investment and supervise key campaign planning and execution. ­
  • Drive the business and secure appropriate marketing exposure and activities for each season across all brands offered, by closely partnering with online partners/accounts.
  • Develop creative briefs for all marketing initiatives; work with APAC E-Commerce Project Management and Production teams to ensure creative assets are following the specs, meet the marketing/business objectives, and are delivered to account(s) on time. ­
  • Coordinate with APAC IT and Digital Operations team to deliver product assets on time and ensure that all product details are accurately presented on partnering sites. ­
  • Work with internal cross-functional teams; represent perspectives of partner accounts and communicate deadlines/requirements/restrictions effectively. ­
  • Identify new online marketing opportunities and platforms and develop strategies for E-Commerce optimization. ­ -Monitor the business daily to ensure on-strategy, on-brand execution of all program activities. ­
  • Partner with finance team to support the invoicing, refund and finance reconciliation processes. ­
  • Own seasonal E-Commerce marketing calendar and recaps for each account.

2. Lead analysis of all campaign / business metrics ­-Establish KPI analysis and reporting processes with each account for all business and marketing initiatives. ­

  • Partner with internal/external Marketing Analytics team to track and identify actionable data.
  • ­Develop monthly and quarterly sales and marketing reports for distribution to internal teams.

3. Conduct competitive benchmarking and evaluate new opportunities ­-Monitor competitive digital campaigns/marketing activities within the region for brands' own site and third-party selling platforms. ­

  • Compile and present competitive trends and insights with identified opportunities. ­
  • Assist in the evaluation of new E-Commerce partnership opportunities in Taiwan such as Line, Yahoo and Momo.
  • Assist in new project / account launches.

The Successful Applicant

  • Bachelor's degree or equivalent, international university degree preferred.
  • At least 8 years of experience in E-Commerce, at least 3 years in international brand.com commerce experience in Taiwan or GC/APAC region, overseas work experience would be a plus.
  • Knowledge of Adobe Analytics and Google Analytics and working relationships with search engine marketing vendors are a plus.
  • Fluent in Mandarin and English, written and spoken Chinese and English.
  • Excellent organization, communication, and interpersonal skills, with strong, client-service approach.

What's on Offer

  • Experience of regional communications and project collaborations
  • Flexible working environment and goal oriented
  • No hierarchy, free approaching to/from global stakeholders
David Hu
Quote job ref
Phone number
+886 2 8729 8268

Job summary

Job function
Retail & Sourcing
What is your area of specialisation?
Xinyi District
Contract Type
Consultant name
David Hu
Consultant phone
+886 2 8729 8268
Job Reference

Diversity & Inclusion at Michael Page

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