Save Job Back to Search Job Description Summary Similar JobsStrong brand awarenessGreat company culture with harmonious working environmentAbout Our ClientOur client is a multinational consumer health care company in the world and they are really famous for their health supplement products globally and locally. They are now looking for a Brand Strategy Manager to create synergy effect and raise the brand awareness in Taiwan.Job DescriptionProvide cross-brand support for brand strategy development and help to improve the quality of the strategyLead the development and execution of comprehensive brand strategies to enhance visibility and awareness of the company's products in domestic and international markets.Identify key market opportunities and consumer insights to shape the brand's positioning and messaging.Work closely with product teams to ensure brand alignment with new product launches and innovations.Conduct quantitative and qualitative research to understand consumers and monitor the condition of brands and companyDevelop and manage performance marketing campaigns, optimizing for customer acquisition and engagement across various digital platforms (social media,display, SEO, email).Monitor and analyze campaign performance data, making data-driven adjustments to improve ROI and brand reach.Collaborate with external agencies or in-house teams to ensure execution excellence in digital advertising efforts.Leverage insights to refine the brand strategy and craft compelling narratives that resonate with target audiences.The Successful Applicant5+ years of experience in brand management, digital marketing, or performance marketing. FMCG and consumer health care experience is a big plusFamiliar with 360 integrated marketing as well as performance marketing is desirableStrong analytical skills and experience with digital marketing tools (Google Analytics, Facebook Ads Manager, etc.).Proven track record of building and executing successful brand strategies.Excellent communication and project management skills.Data driven mindset with high learning agilityAbility to work in a fast-paced environment with cross-functional teams.What's on OfferCompetitive salary and bonus structureHealth and wellness benefitsOpportunities for professional development and career growthCollaborative and stable work environmentContactIvan MoQuote job refJN-092024-6549191Phone number+886 2 8729 8248Job summaryJob functionMarketingSpecialisationAnalysis & PlanningWhat is your area of specialisation?FMCG (Fast Moving Consumer Goods)LocationTaipei CityContract TypePermanentConsultant nameIvan MoConsultant phone+886 2 8729 8248Job ReferenceJN-092024-6549191