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Brand GM

Taipei City Permanent NTD3,000,000 - NTD5,000,000 per year View Job Description
Brand GM will own the full P&L, drive market strategies, and champion brand development across all channels. This is a leadership role that requires a strong commercial mindset, deep beauty category understanding, and a proven track record of building brand equity and delivering business results.
  • Great company culture and working environment
  • Strong ownership and high level to view the business

About Our Client

Our client is a well-known beauty group with a global presence as well as diversified product portfolio. They are now looking for a passionate and visionary Brand GM to lead the growth and operations of one of their brands in Taiwan

Job Description

  • Develop and execute comprehensive brand strategies to drive awareness, market share, and long-term equity.
  • Own and manage the full P&L and budget planning for the Taiwan market.
  • Translate global brand vision into locally relevant strategies that resonate with Taiwanese consumers.
  • Drive omnichannel growth including retail, e-commerce, and offline distribution.
  • Identify and develop new market opportunities and strategic partnerships.
  • Optimize pricing, product assortment, and promotional strategies to maximize revenue and profitability.
  • Lead retail expansion strategies, including store openings, counter performance, and staff training.
  • Build strong relationships with key channels, department stores, retail partners, and e-commerce platforms.
  • Lead, mentor, and inspire a high-performing local team across marketing, sales, operations, and support functions.
  • Collaborate closely with HQ, supply chain, product development, and finance teams to ensure seamless execution.

The Successful Applicant

  • 15+ years solid brand management, sales management and EC operation experience in well-known FMCG companies, beauty category is a big plus
  • Proven track record in leading a brand or business unit with full P&L responsibility.
  • Familiar with Taiwan retail channels including Department stores, roadshop, Modern Trade channels as well as EC
  • Strategic leader with strong business strategy as well as product strategy
  • Solid people leadership and experience to lead a sizable team
  • Strong communication and interpersonal skills in both English and Mandarin
  • Growth mindset with high flexibility to embrace new changes

What's on Offer

  • Competitive salary package and benefits
  • Strong ownership of business strategy
  • Able to view a business in a high level
Contact
Ivan Mo
Quote job ref
JN-042025-6725783
Phone number
+886 2 8729 8248

Job summary

Job function
Sales
Specialisation
General Management
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Taipei City
Contract Type
Permanent
Consultant name
Ivan Mo
Consultant phone
+886 2 8729 8248
Job Reference
JN-042025-6725783

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.